Rightmove? Not with Vodafone as the mobile Internet is bugged
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I received an email this morning about Rightmove.co.uk partnering with Vodafone. I usually don’t need an excuse to surf; so I thought I would give it a go. Firstly I enter live! and I still hadn’t actually played around on Vodafone live! as a lot of my testing as been on the open Internet. So before I explored Rightmove, I played around with the new Vodafone live! 1. Vodafone has killed Vodafone live! General conclusion 1. What a joke Still not ready to go onto Rightmove I click Vodafone News. The top story is Paris Hilton is out of jail stream or download clip. I decide to stream it. It costs 50p I click accept. So now its time for Rightmove. I start on the home page and do a Google search. I get over 26,000 results for Rightmove on the web and 119 mobile ready sites. I click the mobile ready site and its an article from Earth Times with one tiny mention of Rightmove at the bottom. Not the best start. How difficult would it be to have the mobile site first. Rightmove have obviously gone mobile – Vodafone obviously know about it… so come on, get it together … a websearch on Vodafone should make mobile.rightmove. appear at the top of the page? Obviously Google’s meta search couldn’t do this (time for a white label mobile search provider Voda…) |
Vodafone have never said they're doing away with Live! so they haven't killed it. Therefore there isnt any bugs, and it's only really the homepage that they wanted to change. Any errors you get should obviously be reported so we can fix it, before you go slagging it off. No company is perfect, what's important is HOW you go about fixing the probs you come across. Just goes to show, you can't please some people no matter what!
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Dear Vodaboy,
I didn't mean killed it as it was sidelined. I meant killed it as it was fine the way it was.
But you have a great point - you can't please everyone - no matter what.
So why offer a one size fits all portal? Vodafone should be looking at creating portal threads to segment the mobile Internet market and offer a great choice to consumers.
For example; a white label search provider would be able to offer an "enterprise portal" and search engine branded Vodafone for the business/enterprise market. That would be innovative, fresh and new.
I am passionate about this subject...
I have followed live! from birth and believe me I might feel just as passionate about it as you do..
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Dear Bena,
It's good to see someone else that's passionate about services that companies provide! I don't think the "great british public" care enough about services that they pay for, and I think there are certain companies that take advantage of that - hoping customers won't kick up a fuss. To pick up your point about Vodafone Live! - yes, it was "fine". However, it was always what can be described as a "walled garden" in that pretty much everybody access the internet on their mobile went straight to Vodafone and stayed in there, without going outside - and for good reasons too, users either didn't know how much they would be charged, or did know, and it was too expensive. So, to kill a few birds with one stone as it were, Vodafone decided that the homepage should be a guide to the best of the internet, rather than just Vodafone Live!, but still have the pages within that everyone knows and loves (ringtones, games etc). As for Google, well if the average person was asked what website they would use to search for something on the internet, almost all of them would say Google, and so they've utilised that brand recognition with the idea of encouraging people to use the whole of the internet and feel comfortable doing it with Google. By the way, I've done a search on my Samsung Z400 for rightmove on that google link on the homepage, and their website link is the first one that appears (?)
As far as another search provider goes, everything new that Vodafone does is done with customers feedback, and they welcome it with open arms, whether it be on their website, over the phone, or by email. In fact Arun Sarin prides himself on it, and birthed this new internet by announcing in a GSM conference a few months ago that customers are not using voice calls on their mobile as much, and what they want to do is use the internet, hence the complete revamp.
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